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Fire Yourself!

Posted by MaryPat on October 4th, 2008

Here is a great article by Melanie Benson Strick about firing yourself. I don’t know about you, but I figured out this week that there are 5 jobs I am doing that I should be fired for because I have friends that can do them all better. And then I can do what I do best (which is NOT creating spreadsheets or managing my books!)

Read this NOW!

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Which Type of Jane Are YOU?

Posted by MaryPat on September 21st, 2008

Some of you have heard me talk about that new research that is cutting-edge: typecasting women entrepreneurs! Well, my good friend, Michele DeKinderSmith, has finally made this research public and even offers a free assessment that you can take to identify which type of Jane are YOU!

Take 2 minutes to read this great article about these 5 types! Simply click on the link and then post your thoughts! Let Michele know how cool this is!

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Using ALL the Tools of Social Media Optimization

Posted by MaryPat on September 20th, 2008

The term “social media” encompasses several different types of sites, and it’s important to use all of them properly in order to really be effective at social media optimization (SMO).

I love Tom’s categorization of social media sites (although I have some different opinions about the “better” ones) and he does a slam-dunk explanation about the benefits (visibility and credibility) of using and monopolizing the search engine rankings when you use social media strategically.

Read the full article to learn about forums, wiki’s, bookmarking, networking and more!

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